Pressfarm vs Mynewsdesk: Which PR System Is Right For Your Small Business?

By Bill Acholla May 16, 2021

In this post I’m going to review Pressfarm vs Mynewsdesk.

So if you’re looking for a DEEP comparison of these two popular PR tools, you’ve come to the right place.

Ready?

Let’s dive right in…

Public relations is a tactical communication practice that is used to build mutually beneficial relationships.

Typically, these relationships are between businesses and their customers.

Public relations tools raise awareness of your company, product, or service through mediums like newspaper, television, and radio.

If you want your business to succeed, you need your customers to trust you and your service or products.

PR tools help you build a trusting relationship and promote a positive attitude towards the company from potential clients.

This post will discuss how you can use different PR tools to help increase your company’s credibility and build an affirmative reputation.

Introducing Pressfarm and Mynewsdesk

Pressfarm

Pressfarm is a web-based platform that helps you attract the most media coverage possible for your company or brand.

It is a one-stop solution for all your PR campaign needs.

They have a diverse list of journalists from thousands of media houses to help build your brand image and boost sales with their PR tools.

Some of the main features of Pressfarm are:

1. Fair pricing

You can find a press kit at a fair price, according to your needs. Even with the lowest-cost press kit, you still get at least 100 PR contacts per month.

Pressfarm also has professional PR experts who can proofread or even write the press release for you.

They create everything for you, starting from the background to the company brief, add company images, etc. and make your startup Newsworthy.

2. Diverse PR database

Pressfarm is connected to over 75,000 media outlets. This will help you find the ideal reporter or journalist for your story.

They offer top-quality reviewers that allow you to get listed in directories and gain more media visibility. With journalists from all niches and publications, you are sure to get your target audience.

3. Media outreach program

You can find an ideal match easily with their Media outreach program that helps your business communicate effectively with journalists and social influencers.

You can create world-class content and design with the leading journalists, bloggers, and influencers.

4. Press release templates

The Press release templates at Pressfarm create for you ideal content that follows the standard guidelines and writing styles.

You can stand out from the competition through their professional PR team that offers services from standard press releases to significant events and launches.

5. Online press release distribution

With standard and premium options available to customers, this feature helps increase visibility in significant search engines like Bing, Yahoo! And Google.

You can continually grow media visibility through Pressfarm

6. No agency cost

Pressfarm offers PR service without any agent cost.

They go the extra mile without any additional cost and produce results that are guaranteed to bring you more customers.

The different kits for customers that are available on Pressfarm are:

1. Starter

This kit is specially made for small teams and startups looking to take their business communication strategies to the next level.

Price: $90

What you get

  • 2 pages media kit that is professionally designed (company background, vision, mission, photos, etc.).
  • 1 page of personalized PR Action Plan which includes industry trade secrets that will eventually help in maximizing the press coverage.
  • 500+ contacts for initial PR outreach through Account executives.
  • Improve SEO by submitting the startup to 25+ directories and review websites.
  • PR experts that review and proofread your press release.
  • You can gain access to over 100 PR contacts every month from a database of over 75,000 reporters, influencers, and bloggers.
  • Your emails are given top priority

2. Launch

 This kit is designed for growing companies to increase press coverage through personal communication with the media and potential customers.

 Price: $180

What you get

  • 3 pages media kit that is professionally designed (company background, vision, mission, photos, etc.).
  • 2 pages of personalized PR Action Plan which includes industry trade secrets that will eventually help in maximizing the press coverage.
  • PR experts that review and proofread your press release.
  • You can increase your release visibility in significant search engines such as Yahoo! and Google through the standard professional online press releases.
  • You can gain access to over 200 PR contacts every month from a database of over 75,000.
  • 1000+ contacts for initial PR outreach through Account executives.
  • Your company’s story will be featured in Pressfarm’s email newsletter and other social media channels that have over 10,000 subscribers.
  • Improve SEO by submitting the startup to 50+ directories and review websites.
  • Your emails are given top priority.

3. Campaign

This kit is for those who are looking for consistent media coverage and visibility. The PR experts at Pressfarm take complete control and ensures effective results.

 Price: $480

 What you get

  • 5 pages media kit that is professionally designed (company background, vision, mission, photos, etc.).
  • Pressfarm’s PR experts personally pitch your story to more than 100 journalists and media influencers to ensure press coverage.
  • pages of personalized PR Action Plan which includes industry trade secrets that will eventually help in maximizing the press coverage.
  • PR experts write your press release of up to 1000 words.
  • You can increase your release visibility in major search engines such as Yahoo! and Google through premium professional online press releases.
  • You can gain access to over 500 PR contacts every month from a database of over 75,000.
  • 2000+ contacts for initial PR outreach through Account executives.
  • Your company’s story will be featured in Pressfarm’s email newsletter and other social media channels that have over 10,000 subscribers.
  • Increase your credibility and visibility online through a guest post published in Google News of up to 500 words.
  • Improve SEO by submitting the startup to 75+ directories and review websites.
  • Your emails are given top priority

Mynewsdesk

Mynewsdesk is an all-in-one newsroom and PR platform that is designed to simplify your workflow.

The goal of Mynewsdesk is to help your business or brand engage with top-rated journalists, influencers, reviewers, and your target audience.

Some of the critical features of Mynewsdesk are:

1. Create, publish and distribute the press release

With Mynewsdesk, you can create, publish and distribute in one place to target journalists, influencers, and other contacts.

When you send a press release through Mynewsdesk, you are guaranteed a wider audience with a competitive edge.

You also save a lot of time because it is a one-stop solution for journalists to find your story and promote it

2. Monitoring the industry and brand

Since Mynewsdesk has an integrated monitoring tool, you can gain comprehensive insights and take action accordingly.

You will always stay updated while tweaking monitoring profiles after understanding how other media perceive it.

3. Build and manage distribution lists

Mynewsdesk allows you to understand how your contacts interact with your content. With this knowledge, you can now identify and engage with key contacts that will harbor more response.

This feature helps increase exposure, engagement and enables you to communicate effectively with the target audience.

4. Track and measure PR results

Mynewsdesk lets you stay up to date on your company’s analytics so that you can access the performance and build better network relationships.

With this feature, you can measure how successful your business or brand is.

The different packages for customers that are available on Mynewsdesk are:

1. Standard package  

  • 1 SEO friendly newsroom
  • You get a story widget
  • All-access to basic analytics
  • Better network management
  • 10 days free trial

 2. Professional package

  • You can integrate the newsroom into your website
  • Access to detailed analytics
  • More media and social monitoring
  • Including all services in the Standard package

 3. Enterprise

  • Addresses personal needs
  • Access to all the advanced features
  • Access to customer success manager
  • Including all services in the Professional package

 Pressfarm vs. Mynewsdesk

1. Which Tool Is Best for Press Release Distribution?

Pressfarm has the best press Release Distribution Service for journalists who are suitable for the content.

2. Which Tool Has the Best Service for Writing a Press Release?

Mynewsdesk has the best service for writing a Press Release.

3. Which Tool Is Best for Measuring PR Efforts?

Mynewsdesk is the best for Measuring PR Efforts.

4. Which Tool Is Best for Media Placement?

Pressfarm is Best for Media Placement.

5. Which Tool Is Best for Getting Guaranteed Press Coverage?

 Pressfarm is Best for Getting Guaranteed Press Coverage

6. Which Tool Has The Best Press Kit Template?

 Pressfarm has The Best Press kit Template.

7. Which Tool Provides The Best Press Release Templates?

Pressfarm provides The Best Press Release Templates

8. Which Tool Has The Best PR Experts?

 Mynewsdesk has The Best PR Experts

9. Which Tool Is Best for Monitoring News?

Mynewsdesk is Best for Monitoring News

10. Which Tool Has The Best Support?

 Pressfarm has The Best Support

11. Which Tool Is The Best Overall Value?

Pressfarm has The Best Overall Value

Key Takeaways

1. The services at Pressfarm offer exceptionally high standards and strategy skills that help startups and even growing companies to improve sales and increase visibility

The content marketing exposure by Pressfarm is unlike any other with its time-saving interface, which also accelerates your industry’s growth.

2. Mynewsdesk offers professional services that help you create content and distribute it across top journalists who can view your story. They also have consultation services for assistance in setting up media monitoring.

One of the critical aspects of Mynewsdesk is the customized training feature that allows you to use the platform in your company’s interests.

Conclusion

The chief concern of PR tools is to communicate with employees, customers, investors, and suppliers effectively and share a social responsibility that influences the public’s attitude towards the company.

PR tools help stimulate public interest in your business by issuing press releases to reach the target audience and making media partners also provide valuable information about your company’s expertise in the field.

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